It doesn’t have to be fancy…or star Tom Cruise

Video is a powerful medium.  It's a storytelling medium.  We've seen that with the explosion of YouTube

There's been a lot of discussion about production quality.  Now do not misunderstand.  I firmly believe there is a time and place when you need high end production and wouldn't allow a client to skimp.

But sometimes, you can capture the spirit and the story telling…and not spend a fortune.

Check our The Marketing Minute's friend Phil Gerbyshak tell us about a webinar series.  It makes you smile.  (Had me actually laugh out loud)  It gives us a hint of what the webinar series might be like. 

It's the first chapter in a story…

For more information about the webinar series, follow Phil's instructions and head to the website.

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7 comments on “It doesn’t have to be fancy…or star Tom Cruise

  1. Scott says:

    Great point. Seeing videos mlike this makes me realize this kind of marketing tactic is very do-able.

  2. Thanks for sharing this with your readers Drew. This little video is definitely doable, just find a fun friend you can work with and you can do it!

  3. Scott,

    I think most people are afraid of video because they think the only two options are a high end option or garbage.

    But there really is a happy medium. And video is a very emotionally-driven way to connect with your prospects. Hopefully with YouTube making it fashionable to use videos again, more people will give them a try.

    Drew

  4. Phil,

    Glad to tell everyone about your webinar!

    Drew

  5. NEW VIDEO BUSINESS DIRECTORY
    “I completely agree with your views on using videos and how this can be useful for marketing new ideas. I have recently come across a new video business directory that is free. It is http://www.MeetMyBiz.tv
    The site has just recently launched. I am among the first to join this directory. It seems to be fairly comprehensive for the everyday business owner. I am hoping it will be a good networking opportunity that will mesh connecting with other business people and growing my business. “

  6. It makes sense that business directories are going to go multi-media. Price used to be a barrier to entry but not any more.

    Thanks for sharing the link!

    Drew

  7. mlgreen8753 says:

    I agree that video doesn’t have to be fancy. It just has to deliver a snippet of good content to snag your target market’s attention and interest. From there you can lead them right into your sales funnel. It all starts with a short video and submission to a great video network like http://www.adwido.com.

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