Nuggets of smart

Shutterstock_44091094 I don't know about you, but one of my struggles is sifting through all the information out there to find the real nuggets of smart. 

I thought, from time to time, I might point out some of the really smart stuff out there so you don't have to go digging for it.  I'd love to know if you find value in this sort of post.  (Just click on the bolded text to get to each offering)

New study on customer gratitude:  Elaine Fogel talks about a new study done by the American Marketing Association that looks at the sales impact of generating a sense of gratitude in your customers.

Rethinking branding through radical innovation:  My Age of Conversation cohort Gavin Heaton has served up a very smart post on how to approach any project that will build your brand.  Yet another analytical tool for your website or blog.  But the interface and elements they rank made this a very valuable look see.  For me, it was worth a bookmark.

Do you play Foursquare?:  Foursquare is this year's Twitter or so they say.  This Marketing Profs Daily Fix post looks at why as marketers, we should care.  Humbly offered by yours truly.

There you have it…a handful of nuggets guaranteed to make us all a little smarter.  Let me know what you think.

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6 comments on “Nuggets of smart

  1. Jessica says:

    These nuggets are fantastic. I really appreciate this mini one-stop-shop for great posts, ideas, and sites. I doubt I’d come across them on my own (if for no other reason than it takes time). Many thanks – keep ’em coming!

  2. Jessica,

    Thanks for the feedback — glad you found them of value. I’ll keep ’em coming!


  3. Great list. I would have to add The Marketing Minute as a must read with smart content. Just sayin’

  4. Elaine Fogel says:

    Gee thanks for including my “nugget,” Drew! I’m going to check out the others now. 🙂

  5. Scott,

    And I appreciate you saying it!


  6. Elaine,

    Glad to include’s important info for people to weave into their thinking.


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