4 comments on “Want to kick off your week with a burst of creativity?

  1. Lori Magno says:

    Drew, I love those ads – especially the Nicontinell/bus ad. Awesomely simple and totally effective.

  2. Lori,

    Me too. I think the simplicity is a big part of their charm. Probably something we should remember.

    Drew

  3. Two I haven’t seen! Fabulous. I especially like the weight-lifting one.

    I love those sort of ads because they’re building on the natural characteristics of a site, and because they’re so unexpected and playful I can’t help taking a closer look.

    I actually did a post showing some more of those ads a little over a month ago:

    Ads that add to their environment, instead of covering it up.
    http://www.getfreshminds.com/2007/06/ads_that_add_to.html

  4. Katie,

    I agree — they almost feel organic. Like they grew right where they are. Very clever stuff and the ones on your site just add to the story.

    Drew

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